Cost Effective Marketing Tips
NEIGHBORHOOD NETWORK. While I am on site doing a job, I always knock on every door for 10 homes up and down the block on both sides of the street. I do this while my employee is doing the original job and I usually get 1 or 2 before he is finished. This has tripled the revenue for one service call. I usually entice the neighbors by offering everyone on the block a $5 or $10 discount for everyone including the original service call customer. Sometimes he or she will call their neighbors for you when they realize that they will all save the $10 and the whole block is going to look great! If I have several homes to do in an area and it looks like I'll be there for a few days finishing all the jobs, I'll put together a concentrated flyer campaign.