Darrell Backen Digital Marketing: Do I need to paint?

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Do I need to paint?

Sellers are often hesitant when it comes to investing money into a house they are about to leave.

'Why should I paint when the buyer is just going to come in and do it all over again?'

Paint shows the buyer that there is one less thing they have to worry about if they buy your home. A neutral color scheme allows the buyer to move in with any color of furnishings and live comfortably until they can afford to personalize the house to their tastes.

'I don't have time to paint.'

Have a painting party. Friends and family can make short work of a large job. Hire a professional painter. Start the make over well before you go on the market so that there is no last minute rush.

'It's too expensive.'

Paint is one of the cost effective ways to update a home. You may not need to paint the whole house. Pick key areas like the main living areas and the master bedroom. You may only need to paint the areas where you have used strong colors.

'The buyers can see past my color scheme.'

Yes, some buyers will be able to imagine how they would design the house. But, do you just want to reach them or do you want to reach as many buyers as possible. Most buyers only know what they see, not the way it is going to be. Strong colors like royal blue or reds or oranges or lime greens will not appeal to everyone. They may be viewed as hard to cover.

'I'll never get the money back.

HomeGain 2009 survey results show that $500-$750 of paint will increase the price of a home $1500- $2000. The return on investment is 250%. The % of Agents recommending it is 94%.

These are common thoughts that plague sellers.

Fresh paint is a great selling feature. Paint cleans, brightens,updates and reassures the buyer. It tells the buyer you are house proud and take care of your home.

Painting kitchen cabinets or a vanity can take years off their appearance.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Paint your front door to create a good first impression from the curb.

 

 

 

 

 

 

 

 

 

 

 

 

 

 Used correctly paint is your ally. 

Comment balloon 3 commentsDarrell Backen • November 20 2009 11:29PM

Comments

Nice article with good info.

Posted by Darrell Backen, Digital Marketing (Darrell Backen 1.855.216.6010) almost 11 years ago

Nice before and afters Darrell - oops just realized it was a Re-blog! Nice re-blog :-)

Posted by Liz Moras Migic, Chilliwack, British Columbia - Realtor almost 11 years ago

Nice before and afters Darrell - oops just realized it was a Re-blog! Nice re-blog :-)

Posted by Liz Moras Migic, Chilliwack, British Columbia - Realtor almost 11 years ago

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