Darrell Backen Digital Marketing

The evolution of the magazine from print ...to online ...to mobile!  Instead of truckloads of magazines ... a simple app on mobile!!! Always There When You Need It. No Waste, No recycling, No Damage to the Environment... Totally Green Instead of the page in a magazine you get your complete information. Websites LinkedIn Facebook Featured In the News Pinterest Google+ Networking Associations Email Right Converts your viewers to instantly view your mobile website if you have one Direct connect to any employee you choose to list

Cost Effective Marketing...Advertising is a market segment of the entire marketing process.

Cost Effective Marketing...Advertising is a market segment of the entire marketing process. Marketing encompasses the entire business process from inception of idea to research and development, manufacturing, advertising, promotion, selling and distribution. The following deals primarily with advertising ideas and methods that are designed to produce maximum results with the minimum of expenditure. Some of these ideas are useful for promotion as well as advertising. There is a subtle distinction between the two marketing segments. My definition of advertising is when the goal of the activity is to ask the customer directly for an order by any means of communication. My definition of promotion is when the goal of the activity is to ask for the order indirectly through various communication media. The major function of promotion is to become well known within your target market. This way you are thought of first when your services are required. Many advertising ideas and methods would work well for promotion. Before trying any of the following ideas or methods, VERIFY WITH THE PROPER AUTHORITIES IF THAT PARTICULAR IDEA OR METHOD WOULD BE ALLOWED IN YOUR AREA.

Comment balloon 0 commentsDarrell Backen • March 27 2010 02:49PM
Cost Effective Marketing… Advertising is a market segment of the…
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Cost Effective Marketing… Advertising is a market segment of the entire marketing process. Marketing encompasses the entire business process from inception of idea to research and development, manufacturing, advertising, promotion, selling and… more
Where you buy not only affects the home's current and future value,…
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Location, location, location Where you buy not only affects the home's current and future value, but it also affects your lifestyle. Your agent will be able to conduct a more targeted home search if you outline your… more
The local opera and ballet companies usually have fund raising events…
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LOCAL ARTS EVENTS. The local opera and ballet companies usually have fund raising events throughout the year where they ask local businesses to participate as sponsors donating their services as a prize in the raffle. The programs of events in… more
A. T. V. TOW VEHICLE
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A. T. V. TOW VEHICLE. A multi-purpose vehicle you could invest in would be a four wheeled All Terrain Vehicles. These little 'dune buggies' have extra wide tires that can go over the grass without sinking into the ground. Care would have to taken that… more
DUNE BUGGY.
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DUNE BUGGY. As an eye catcher one of the best vehicles I've ever owned was a Dune Buggy. This was one of those fiberglass body models with a Volkswagen running gear. This vehicle would have people all over it whenever I would stop at a parking lot… more
NOVELTY VEHICLE
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NOVELTY VEHICLE. I have seen some excellent examples of novelty vehicles over the years. These are vehicles that have incorporated the main theme of the company business into their vehicle by some kind of modification. One example I saw was a SHOE… more
THE $30 PAINT JOB
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THE $30 PAINT JOB. On this older vehicle that was not in the greatest of shape I didn't want to invest the $1000 it would have taken to put the body in shape and paint it. I decided to try an experiment and p aint it by BRUSH AND ROLLER! This sounds… more
RESTORED VINTAGE VEHICLES.
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RESTORED VINTAGE VEHICLES. I have had more fun and profit by restoring older pick-up trucks and using them for my company vehicles than by utilizing any of the new vehicles I have bought. These vintage trucks are real eye-catchers and put my company… more
RESTORED VINTAGE VEHICLES.
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RESTORED VINTAGE VEHICLES. I have had more fun and profit by restoring older pick-up trucks and using them for my company vehicles than by utilizing any of the new vehicles I have bought. These vintage trucks are real eye-catchers and put my company… more
COMPANY VEHICLE PARADE.
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COMPANY VEHICLE PARADE. This is such a simple concept, I don't know why more companies don't do this. If you have 3 or more company vehicles that are painted up in company colors you should stage an informal parade or convoy. To see 3 or more… more